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 Topic: The PR failure thread.

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  • The PR failure thread.
     OP - June 15, 2012, 07:21 AM

    Post your lessons in bad PR here.

    A starter for ten: Argyll and Bute council has decided to squelch a blog written by a 9 year-old girl. She wrote about school dinners - the ones she was given, and others from around the world - and was trying to raise money for a charity called Mary's Meals. It would appear that the council didn't much like the comparisons that were made, and ordered that she should be made to stop taking photos.

    When called on this, the council released a statement, claiming that they put a stop to her photos to "protect staff from the distress and harm it was causing". One trending twitter hashtag later, they've clearly succeeded in making themselves look like, well, authoritarian local government types who have form for being slightly inept in managing their own reputation.

    Edit: well, that didn't take long. The national coverage began with this morning's breakfast news cycle, and the photography ban's been rescinded at lunchtime, but not before a shitload of very avoidable bad coverage.
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